Should I charge money to review your book?

I’ve been reviewing books in a kind-of-professional context for a decade now. I say kind-of-professional because while book reviewing doesn’t pay a lot, it does usually pay a fair amount. But that payment always comes from the publication, not the publisher or writer.

I’ve developed a fairly high profile as a reviewer, with a regular opinion column for The Guardian that tends to use book reviews as a starting point for discussion of wider issues in geek culture. I was one of the first mainstream reviewers to put time into seriously looking at indie published novels. And when I fall in love with a book, I’ve been known to be pretty insistent that everyone who reads my blog or follows me twitter needs to love that book as well!

All this book reviewing activity means I receive dozens of review requests every week, from both mainstream publishers and indie authors. I like getting sent books (via email only, I’m a nomadic traveller so print books are a big no-no for me) and out of the hundreds I get each year, maybe half a dozen end up featured in my column in one form or another.

I’d like to do more.

Which leads me to the question I’d like your help with. I love to review one or two books a month on this blog, and share them with readers here and on social media. But, I can’t justify the time without at least some financial return. And that financial cost could only be paid (I presume) by the publisher / writer themselves.

So, if I open review slots here which publishers / writers pay for, am I crossing an ethical line? Money moves towards the writer is a diktat I believe in. But with books numerous, and platforms to publicise them limited, have reviews become a commodity that producers should expect to pay for? Maybe more importantly, would readers trust my opinion on a book I’m being paid by the author to review?

I’m open to any and all feedback on this, so please let me know your thoughts.